Press release


Oxford, UK.,  April 25, 2021. The MINI brand and BMW Group’s UK manufacturing plants in Oxford and Swindon are celebrating twenty successful years of MINI production. In early 2001, production began for MINI body parts in Swindon and on the 26th April that same year, the first new MINI rolled off the line in Oxford.
Over the past two decades MINI has built over 5 million cars in the UK. Plant Oxford currently builds the MINI 3-Door Hatch, MINI 5-Door Hatch, MINI Clubman and the MINI Electric, all on the same production line.

BMW Group Chairman of the Board of Management Oliver Zipse, who was head of manufacturing at MINI Plant Oxford from 2007-2008, said: “Congratulations to everyone at MINI Plants Oxford and Swindon for reaching such a great manufacturing milestone. I still have very fond memories of my time at Oxford. It was a real pleasure to work at the home and heart of the MINI brand with such engaging and passionate people, nearly one quarter of whom have dedicated these 20-years or more to building our cars.”
MINI Plants Oxford and Swindon employ over 4,500 highly skilled employees, including 130 apprentices, who all keep production moving to build 1000 MINI a day - one every 67 seconds.
Peter Weber, Managing Director of Plants Oxford and Swindon (2019 – present) said: “I am extremely proud of our teams at Oxford and Swindon and the incredible job they do. Their continued commitment and passion over the past 20 years has helped to strengthen MINI’s reputation around the world.”

Plants Oxford and Swindon have been at the heart of their communities for a very long time – 108 and 65 years respectively. In recent years, Plant Oxford has become a must-see tourist destination with 26,000 MINI fans enjoying the award-winning Plant Tours.
With the MINI Electric going into production in 2020, Plant Oxford is already electrified and in the early 2030s, MINI will be the first BMW Group brand to go fully electric.  Plants Oxford and Swindon have played a pivotal role in making MINI production more sustainable over the past 20 years and are vital to the BMW Group’s strategy to further reduce emissions.

MINI brand and UK manufacturing: 20 highlights from 20 years.
2001                 April 26 – Start of MINI Production at Plant Oxford
                           July 7 – New MINI Hatch is launched in the UK (First Generation)
2004                 The BMW Group announces £40 million investment at Plant Swindon                   
                         The first MINI Convertible is revealed (produced at Plant Oxford, UK)
2006                 Plant Hams Hall produces new engine family and supplies Oxford for MINI production, creating the UK MINI Production Triangle
                         MINI Cooper S with John Cooper Works GP Kit unveiled
2007                 July – MINI Plant Oxford pioneers innovative paint technology.
                         Plant Oxford is the first BMW Group manufacturing site to use IPP (Integrated Paint Process). This highly innovative system brings energy savings and
                         emissions reductions of well over 10 per cent in the painting of body shells. As well as enhancing the efficiency of the entire paint process, IPP also
                         supports BMW Group's environmental objectives by dispensing with a solvent-based primer-surfacer.
2008                 New MINI Clubman revealed for the first time (to be built in Oxford)
2009                 MINI E trial begins, backed by UK Government
                         BMW Group’s major UK field trial with MINI E model to evaluate the technical and social aspects of living with an all-electric vehicle in a real world
                         environment. Over 250,000 miles were driven on UK roads in one year.
2010                The brand’s first SUV the MINI Countryman is revealed (produced in Graz, Austria)
2011                 MINI Coupé revealed
2012                 MINI Roadster revealed
2013                 MINI Paceman revealed
2014                 The brand’s first MINI 5-Door Hatch is revealed
2014                 One of the UK’s largest roof-mounted solar farms is installed at MINI Plant Oxford. On the roof of the bodyshop, the solar farm has more than 11,500
                         panels, covering 20,000 square metres (five football pitches). It generates enough electricity to power the equivalent of 850 households (over 3
                         megawatts).  This allows Plant Oxford to reduce its carbon footprint by approximately 1,500 tonnes of CO² per year.
2019                 MINI Plant Oxford builds its 10 millionth MINI and is awarded “Best Told Story” from the official tourism agency for England, Visit England (won
                         again in 2020).
Plant Oxford opened its doors to public tours in 2008, and they have been a roaring success ever since
2019                 The two bookends of the brand are announced – the third MINI John Cooper Works GP (3,000 units globally) and the brand’s first all-electric
                         production car, the MINI Electric

2020                 January – MINI Electric customer production begins at Plant Oxford. The MINI Electric is fully integrated into the production process at Plant Oxford,
                         making it the first BMW Group Plant to have electric running down the same line as the combustion engine models, allowing flexibility in production
                         according to global demand. By the end of 2020, a total of 17,580 were sold and delivered to customers around the world, 3,385 of which in the UK.
2020                 October 27 – MINI reveals future product plans and new strategy focusing on electromobility, crossovers and production of models in China
                         from 2023

2021                 March 17 – MINI confirms its last combustion engine model will be revealed in 2025 and the brand will become electric only from the early 2030s

MINI in the US

MINI is an independent brand of the BMW Group. In the United States, MINI USA operates as a business unit of BMW of North America, LLC, located in Woodcliff Lake, New Jersey and includes the marketing and sales organizations for the MINI brand. The MINI USA sales organization is represented in the U.S. through a network of 116 MINI passenger car dealers. MINI USA began selling vehicles in the U.S. in 2002 with the introduction of the MINI Cooper and MINI Cooper S Hardtops. Since then, the MINI Brand in the U.S. has grown to encompass a model range of five unique vehicles.
Journalist notes: Media information about MINI and its products is available to journalists on-line at  Follow us on Twitter at @MINIUSANEWS.  Consumer information about MINI products is available via the internet at:
For media inquiries, please contact:
Georgina Cox                                                              
MINI Media Relations Manager
Tel: 07815 370878                                  

Andrew S. Cutler
Head of Corporate Communications, MINI USA
Tel: 201-307-3784