Las Vegas, NV, November 29, 2023. A historic automotive debut requires a venue of a similar caliber, and Sphere in Las Vegas was just the right venue for a unique reveal of the next generation of the New MINI Family.
Brooklyn, NY, September 18, 2023. MINI USA is marking Climate Week NYC, the largest annual climate event of its kind, with its North American debut of the new all-MINI Countryman Electric, which makes its first appearance in the U.S. following the World Premiere earlier this month at IAA Mobility in Munich.
Brooklyn, NY, September 6, 2023. URBAN-X, the leading urban technology startup platform by MINI, today announced its thirteenth cohort of early-stage startups dedicated to advancing climate technology solutions.
Munich, Germany, July 26, 2023. History-rich British brand MINI is taking a quantum leap into the digital age with its new model family.
Woodcliff Lake, NJ, July 21, 2023. Revealing another layer, MINI has issued a teaser of the interior design that will be featured on future MINI models.
Woodcliff Lake, NJ, July 13, 2023. MINI USA, in partnership with independent creative agency Pereira O’Dell, announced today the launch of "Trust Your Inner MINI-Logue,” an integrated advertising campaign for the 2023 MINI Cooper SE electric vehicle.
Munich, Germany, April 9, 2023. Spike, the canine friend of the MINI brand, is reimagined and brought to life in the digital world.
Brooklyn, NY, March 27, 2023. URBAN-X, the platform by MINI for climate and urban technology startups, has announced its 12th cohort in partnership with leading venture capital firm JVP.
New York, NY, December 19, 2022. URBAN-X by MINI announced its new MINI Impact Program to support entrepreneurs with ideas that improve urban life across the globe.
Los Angeles, CA, November 17, 2022. Before getting behind the wheel for the first time, many of today’s drivers found their love for cars at an early age with electric remote controlled, or RC, cars.