MINI EVENTS News

MINI LIVING URBAN CABIN EXHIBIT OPENS AT A/D/O

New York,  October 5, 2017. MINI LIVING URBAN CABIN will be on view in the outdoor courtyard at A/D/O from October 6 – November 22, 2017.

Read more

The MINI John Cooper Works GP Concept: Racing without compromise. MINI presents design study at the IAA Cars 2017.

Munich, Germany,  September 5, 2017. The BMW Group has chosen the IAA Cars 2017 show in Frankfurt a. M. to present the modern racing essence of a MINI – in the shape of the
MINI John Cooper Works GP Concept.

Read more

Save the date: MINI TAKES THE STATes 2018

Woodcliff Lake, NJ,  September 5, 2017. MINI USA announced today what the MINI community has been anticipating for more than a year, MINI TAKES THE STATES 2018 (MTTS) will indeed happen next summer, beginning July 14, and ending on July 22.

Read more

MINI at the 2017 Frankfurt Motor Show.

Munich, Germany,  August 29, 2017. MINI is shaping the future of urban mobility by providing driving fun in increasing diversity.

Read more

Three million MINIs - Oxford plant hits major manufacturing milestone.

Munich/Oxford,  December 2, 2016. Plant Oxford today celebrates the three millionth MINI to roll off the assembly line since production began back in 2001.

Read more

All New MINI Countryman to Make its World Premiere at Los Angeles International Auto Show

Woodcliff Lake, NJ,  November 16, 2016. MINI USA will proudly introduce the biggest, most adventurous MINI ever, the all new MINI Countryman, at a press conference today at 11:50 am PST at the Los Angeles International Auto Show. 

Read more

New MINI John Cooper Works Clubman Makes North American Premiere at SEMA Show  

Woodcliff Lake, NJ,  November 1, 2016. The new MINI John Cooper Works Clubman will make its North American premiere this week at the SEMA Show in Las Vegas. 

Read more

Best Global Brands: No top-100 premium automotive brand makes bigger gains than MINI. Brand value rises 18 per cent, climbs ten places in Interbrand ranking. 

Munich, Germany,  October 10, 2016. An emotional, authentic brand, with attractive products and distinctive brand communications: The systematic realignment of the MINI brand is proving a success. 

Read more

MINI USA HONORS "THE DEFIANTS" IN NEW OLYMPICS CAMPAIGN

Woodcliff Lake, NJ – August 1, 2016. A volleyball player who is a two-time survivor of cancer. A Rugby player who was a “special-ed kid.” A fencer who is Muslim. Meet some of the athletes of this year's U.S. Olympics team who also take center stage in a new campaign by MINI USA.  These are "The Defiants."

Read more

MINI TAKES THE STATES RALLYS TO A BITTERSWEET FINISH IN PALM SPRINGS

Woodcliff Lake, NJ,  July 27, 2016. MINI TAKES THE STATES 2016 (MTTS), the legendary two-week cross-country rally for MINI owners and enthusiasts, came to an end this weekend at The Thermal Club in Palm Springs, Calif., after an epic 4,397 mile adventure that started at Atlanta Motor Speedway on July 9th.

Read more