MINI CORPORATE NEWS News

BMW Group U.S. Sales Reporting Delay

Woodcliff Lake, NJ,  November 1, 2017. Due to a significant IT interruption, BMW Group sales reporting (BMW & MINI) is delayed by 24 hours. We fully expect the complete sales release to be posted same time tomorrow – Thursday, November 2, 2017.

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BMW Group U.S. Reports October 2017 Sales

Woodcliff Lake, NJ,  November 1, 2017. Sales of BMW brand vehicles decreased 3.4 percent in October for a total of 23,208 compared to 24,017 vehicles sold in October 2016.

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BMW Group U.S. Reports September 2017 Sales

Woodcliff Lake, NJ,  October 3, 2017. Sales of BMW brand vehicles increased 0.7 percent in September for a total of 25,571 compared to 25,389 vehicles sold in September 2016.

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Digital lifestyle at the BMW Group: Seamless in-car integration of Amazon Alexa.

Munich/Seattle,  September 27, 2017. The BMW Group is systematically expanding the intelligent connectivity capabilities of its vehicles by seamlessly integrating the highly versatile Alexa, Amazon’s voice-controlled personal assistant, into all BMW and MINI models from mid-2018.

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MINI USA SELECTS PEREIRA & O’DELL AND 360i AS AGENCY PARTNERS

Woodcliff Lake, NJ,  September 25, 2017. MINI USA announced today that San Francisco-based Pereira & O‘Dell will be the brand’s new creative agency, and New York City-based 360i will lead MINI digital, social media and CRM with support from data experts at Merkle.

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BMW Group U.S. Reports August 2017 Sales

Woodcliff Lake, NJ,  September 1, 2017. Sales of BMW brand vehicles decreased 7.7 percent in August for a total of 23,553 compared to 25,531 vehicles sold in August 2016. Year-to-date, the BMW brand is down 5 percent in the U.S. on sales of 194,604 vehicles compared to 204,744 sold in the first eight months of 2016.

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It’s not you. It’s me.

Woodcliff Lake, NJ,  August 24, 2017. While Summer driving may be in high gear, Millennials say they aren’t going anywhere unless their car matches their personality and their personal lifestyle choices. 

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BMW Group U.S. Reports July 2017 Sales

Woodcliff Lake, NJ,  August 1, 2017. Sales of BMW brand vehicles decreased 14.8 percent in July for a total of 21,965 compared to 25,777 vehicles sold in July 2016.

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BMW Group U.S. Reports June 2017 Sales

Woodcliff Lake, NJ,  July 3, 2017. Sales of BMW brand vehicles increased 0.4 percent in June for a total of 28,962 compared to 28,855 vehicles sold in June 2016. Year-to-date, the BMW brand is down 2.8 percent in the U.S. on sales of 149,086 vehicles compared to 153,436 sold in the first six months of 2016.

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MINI USA ANNOUNCES NEW HEAD OF PRODUCT PLANNING & AFTERSALES

Woodcliff Lake, NJ,  June 7, 2017. MINI USA today announced that Randy Clements will assume the role of Department Head for Product Planning & Aftersales, replacing Patrick McKenna, effective June 1.

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