MINI CORPORATE NEWS News

BMW Group U.S. Reports January 2018 Sales.

Woodcliff Lake, NJ,  February 1, 2018. Sales of BMW brand vehicles increased 5 percent in January 2018 for a total of 19,016 compared to 18,109 vehicles sold in January 2017.

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BMW Group U.S. Reports December 2017 and Year-End Sales.

Woodcliff Lake, NJ,  January 3, 2018. Sales of BMW brand vehicles increased 4.3 percent in December for a total of 34,253 compared to 32,835 vehicles sold in December 2016.

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MINI ENHANCES PERSONALIZATION OPTIONS WITH MINI YOURS CUSTOMISED

Woodcliff Lake, NJ,  December 26, 2017. - MINI today reached a new level of customization with the addition of MINI Yours Customised.

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Tradition-conscious, authentic, clear: the new MINI Logo.

Munich, Germany,  December 12, 2017. Current interpretation of the brand emblem combines stylistic elements from the early phase of the classic Mini with a future-oriented appearance that focuses on the essentials – latest chapter in the varied history of the MINI logo will be visible on all MINI models as of March 2018: on the bonnet and rear, at the centre of the steering wheel and on the remote control.

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BMW Group U.S. Reports November 2017 Sales

Woodcliff Lake, NJ,  December 1, 2017. Sales of BMW brand vehicles increased 7.1 percent in November for a total of 28,049 compared to 26,189 vehicles sold in November 2016.

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BMW Group U.S. Sales Reporting Delay

Woodcliff Lake, NJ,  November 1, 2017. Due to a significant IT interruption, BMW Group sales reporting (BMW & MINI) is delayed by 24 hours. We fully expect the complete sales release to be posted same time tomorrow – Thursday, November 2, 2017.

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BMW Group U.S. Reports October 2017 Sales

Woodcliff Lake, NJ,  November 1, 2017. Sales of BMW brand vehicles decreased 3.4 percent in October for a total of 23,208 compared to 24,017 vehicles sold in October 2016.

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BMW Group U.S. Reports September 2017 Sales

Woodcliff Lake, NJ,  October 3, 2017. Sales of BMW brand vehicles increased 0.7 percent in September for a total of 25,571 compared to 25,389 vehicles sold in September 2016.

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Digital lifestyle at the BMW Group: Seamless in-car integration of Amazon Alexa.

Munich/Seattle,  September 27, 2017. The BMW Group is systematically expanding the intelligent connectivity capabilities of its vehicles by seamlessly integrating the highly versatile Alexa, Amazon’s voice-controlled personal assistant, into all BMW and MINI models from mid-2018.

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MINI USA SELECTS PEREIRA & O’DELL AND 360i AS AGENCY PARTNERS

Woodcliff Lake, NJ,  September 25, 2017. MINI USA announced today that San Francisco-based Pereira & O‘Dell will be the brand’s new creative agency, and New York City-based 360i will lead MINI digital, social media and CRM with support from data experts at Merkle.

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