Home News

Dakar Rally 2020 – Carlos Sainz wins the Dakar for the third time and presents MINI with its fifth overall victory.

Munich, Germany,  January 17, 2020. Carlos Sainz (ESP) and his co-driver Lucas Cruz (ESP) have won the Rally Dakar for the third time, having previously triumphed in 2010 and 2018. 

Read more

MINI USA LAUNCHES ORDERING SITE FOR ALL-NEW BATTERY ELECTRIC MINI COOPER SE

Woodcliff Lake, NJ,  December 17, 2019. In response to over 15,000 hand-raisers and growing, MINI USA is pleased to announce that consumers can now place their order for the all-new battery electric MINI Cooper SE at the MINI Electric page on MINIUSA.com or at ShopMINIUSA.com.

Read more

MINI Showcases Its Commitment in Design, Innovation, and Startups to create a Brighter Urban Future.

Brooklyn, NY ,  December 10, 2019. To celebrate the launch of the MINI brand’s battery electric MINI Cooper SE that will come March 2020 as a major milestone in offering sustainable urban mobility, today MINI showcased their focus in design, entrepreneurs and the future of urban living in a series of initiatives that reflect the brand’s approach to innovation.

Read more

“The E-talian Job”: Escape from everyday life the sustainable way in the new MINI Cooper SE.    

Munich, Germany,  December 4, 2019. MINI continues spectacular video clip series in the lead up to the market launch of the brand's first all-electric model - New short film as a fast-paced homage to the 1969 cinema classic.

Read more

The new MINI John Cooper Works GP.

Munich, Germany,  November 19, 2019. A rarity with racing genes sets new benchmarks for performance in the premium small car segment.

Read more

Road Trip with the MINI Cooper SE from Silicon Valley to Hollywood.

Munich/San Francisco.,  November 15, 2019. The Silicon Valley, synonymous with digital giants like Google, Apple and Facebook, is an innovation hub and considered the innovation factory of the world. If the first premium electric small car hasn’t been invented in Munich it would have been invented here.

Read more

MINI USA TO DEBUT TWO NEW VEHICLES AT AUTOMOBILITY LA

Woodcliff Lake, NJ,  November 13, 2019. MINI USA today announced that the MINI John Cooper Works GP will make its World Premiere at Autombility LA ahead of the Los Angeles International Auto Show next week, along with the new battery electric MINI Cooper SE that will have its North American Show Premiere.

Read more

ON THE WAY TO THE STARTING LINE: US MARKET PRICING ANNOUNCED FOR THE NEW HIGH-PERFORMANCE MINI JOHN COOPER WORKS GP.

Woodcliff Lake, NJ,  November 3, 2019. MINI USA is pleased to announce the U.S. market pricing of the new MINI John Cooper Works GP – the third generation of MINI’s exclusive high-performance model.

Read more

DATES ANNOUNCED FOR MINI TAKES THE STATES 2020 - MINI USA KICKS OFF THE NEXT 60 YEARS WITH ANOTHER EPIC ROAD RALLY.

Woodcliff Lake, NJ,  November 1, 2019. The day MINI owners have been waiting for since July 2018 has finally arrived. MINI USA today announced the return of MINI TAKES THE STATES (MTTS) in 2020.

Read more

MINI USA ANNOUNCES U.S. MARKET PRICING FOR NEW BATTERY ELECTRIC MINI COOPER SE

Woodcliff Lake, NJ,  October 28, 2019. MINI USA is pleased to announce the U.S. market pricing on its all-new battery electric MINI Cooper SE.

Read more

Galleries