Woodcliff Lake, NJ, June 21, 2022. MINI USA and its creative agency, Pereira O’Dell have teamed up with Meta Horizon Worlds creators to bring a virtual MINI experience called the MINIverse to life.
Woodcliff Lake, NJ, December 7, 2021. No matter the road ahead, having the right co-pilot along for the ride can help. That’s why MINI USA and Best Friends Animal Society are partnering the weekend of Dec. 10 to 12, with no-cost adoptions at Best Friends locations across the country just in time for the holiday season.
Woodcliff Lake, NJ, November 3, 2021. Blue-skies thinking, seeing challenges as opportunities, taking the wishes and needs of individuals into account openly and unconventionally – all these facets are firmly anchored in the tradition of the MINI brand. MINI is now charting the course for the future on the platform of this self-assured mindset.
Woodcliff Lake, NJ, October 28, 2021. Today, National Immigrants Day, October 28, MINI announced it is unveiling a limited-edition collection of rooftops created in partnership with artists who are first-generation-Americans and immigrants, bringing their voices and stories to MINIs across the country.
Woodcliff Lake, NJ, September 28, 2021. A new consumer survey carried out by MINI USA finds that American consumers are increasingly looking to electrify their daily on-road travel.
Brooklyn, NY, September 20, 2021. URBAN-X, the leading urban technology startup accelerator backed by MINI and run in collaboration with Urban Us...
Woodcliff Lake, NJ, September 14, 2021. More and more young people are opting for an electric company car: at Deloitte alone, 26% of employees do. To meet this growing demand, Deloitte has ordered 140 electric MINIs. According to BMW, this is the largest order of fully electric MINIs in Europe so far.
Munich, Germany, August 19, 2021. URBAN-X is a venture accelerator founded by MINI and since 2017 run in cooperation with joint venture partner Urban Us that educates and advocates for companies shaping the future of cities through technology and design.
Woodcliff Lake, NJ, June 17, 2021. MINI USA announced today the launch of MINI Anywhere, a custom online retail platform...
Woodcliff Lake, NJ, June 14, 2021. Following a series of major updates and new vehicle additions in the previous model year, MINI USA presents its Model Year 2022 vehicle lineup with several significant updates to design, technology, options, and equipment.
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