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MINI USA CONFIRMS MINI TAKES THE STATES 2024, ANNOUNCING OFFICIAL ROUTE ACROSS WESTERN U.S.

Woodcliff Lake, NJ,  January 5, 2024. MINI USA today unveiled the official route for MINI TAKES THE STATES (MTTS) 2024.

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BMW OF NORTH AMERICA CONSOLIDATES MARKETING ACTIVITIES UNDER OMNICOM GROUP.  

Woodcliff Lake, NJ,  December 21, 2023. BMW of North America announced today that it will consolidate marketing activities for BMW, MINI and BMW Group Financial Services, U.S. under Omnicom Group in the U.S. 

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ALL NEW MINI FAMILY DEBUTS WITH LARGER-THAN-LIFE ADVERTISEMENT ON SPHERE IN LAS VEGAS.

Las Vegas, NV,  November 29, 2023. A historic automotive debut requires a venue of a similar caliber, and Sphere in Las Vegas was just the right venue for a unique reveal of the next generation of the New MINI Family.

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THE ALL- NEW MINI COUNTRYMAN S ALL4 – A PROGRESSIVE PURIST.

Woodcliff Lake, NJ,  November 21, 2023. The enthusiasm for typical MINI driving fun knows no limits. 

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LEIPZIG LOVES MINI: BMW GROUP PLANT LEIPZIG CELEBRATES PRODUCTION LAUNCH OF MINI COUNTRYMAN

Leipzig, Germany,  November 13, 2023. The production launch of the MINI Countryman marks a number of debuts and milestones: as the first MINI model to be made in Germany, the new MINI Countryman will roll off one and the same manufacturing line as the BMW 1 Series and 2 Series. 

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POWERFUL APPEARANCE AND MAXIMUM PERFORMANCE: THE NEW MINI JOHN COOPER WORKS COUNTRYMAN.

Greenville, SC,  November 8, 2023. The MINI John Cooper Works models have always been known for their exhilarating performance. 

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MORE THAN 3,000 MINI OWNERS RALLY ON THE ROAD FOR NATIONWIDE MINI TOGETHER EVENT

Woodcliff Lake, NJ,  November 2, 2023. More than 3,000 drivers rallied together on October 21 as part of the latest iteration of MINI Together, a one-day event by MINI USA that encourages owners across the United States to motor for a cause. 

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SUITABLE FOR ANY TERRAIN AND FULLY ELECTRIC: THE MINI COUNTRYMAN SE ALL4.

Munich, Germany,  October 22, 2023. The all-electric MINI Countryman SE ALL4 is a reliable companion for exploring new paths.

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MINI SAYS “NICE TO MEET YOU AGAIN”: GLOBAL CAMPAIGN FOR THE LAUNCH OF THE NEW MINI FAMILY.

Munich, Germany,  October 20, 2023. Following the slogan “Nice to Meet You Again,” MINI is launching the campaign for the new MINI family today, which celebrates the new all-electric MINI Cooper and the new MINI Countryman. 

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CLAY WILLIAMS WINS DRIVER’S CHAMPIONSHIP IN THE TOURING CAR CLASS OF THE 2023 SRO TC AMERICA SERIES

Woodcliff Lake, NJ,  October 13, 2023. MINI USA and the MINI John Cooper Works Team are proud to congratulate Clay Williams, driver of the #60 MINI JCW PRO, on winning the Driver’s Championship for the Touring Car (TC) class of the 2023 SRO TC America series.

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